Marathons are popular long distant racing events that are usually held locally within a city or town. All marathons require participants to run set distance which is about 26 miles. However, many marathons that are sponsored today require people to run or “walk” about 5 miles or less.
Most marathon events are used to raise money for a charity or to make people aware of a particular cause. If you are a person or organization that is planning a long distance running (or walking) activity; you can use the following 5 tips for hosting a marathon race to help you with this event.
Organize the Event well in Advance
Once again, most marathons are not sponsored just to see who is the best long distance runner out of a group of people. They are commonly given to support a charity or cause. Since they are, a person or organization will need to partner with the type of charity or community agency they want to support. Medical organizations such as hospitals and research centers typically have good causes (fighting cancer, hunger and domestic abuse) that can be supported.
Marathon event planners will need to find a location and set a date and time for the race. This should be done at least 6 months (preferably 1 year) in advance. Organizers should also have money to sponsor the event. The money will be primarily used to pay for renting public space and for using public facilities and resources.
Most marathon races are held publicly in the downtown areas of most cities. Not to mention that streets are usually blocked off and business and public transportation activities along the course of the route must be altered.
Marathon sponsors will also need funding to pay for police security, drinks and supplies for runners and for supplies and equipment related to the event. A marathon event could cost as much as $50,000 (in most cases more) to host.
Liability Coverage for the Eventually
When a event sponsor is hosting an marathon they must provide insurance coverage for the event. If they do not they will not be able to host a marathon. The bottom line is when hundreds of people or more come together for a sponsored event the host must make sure they can cover these individuals if they are injured during the event.
Event planners should talk with all city officials, business and property owners and law enforcement to find out what type of insurance coverage is needed for the activity.
Invest some Money in Creating Flyers & Signage to Advertise the Event
Advertising for a marathon is important to its success. If few people know about a marathon event they will not show up for the race or cause. Event sponsors should invest money in creating fliers and signage to advertise the event. If they have the budget they should run commercials on TV and the radio to get the word out more effectively. Marketing with business cards is also an effective strategy.
They should also run ads in their local newspaper and set up a website with links to other local business websites. Here are some business card tips to get you started.
Make sure Participants have a Good Time
Even though a marathon race might be for a good cause it still should be fun. Event planners can offer free prizes and have awards waiting on the top 3 winners of the competition. They can also have free drinks for the runners and have lots of good music playing in the background to keep the crowd in good spirits.
Hosts could hire local bands or public speakers to attend the event and interact with the crowd. The possibilities for keeping the runners and spectators interested are virtually limitless.
Clean up the Mess
One of the most important parts of hosting a huge marathon event for a lot of people is to clean up the mess when it is over. Marathon event sponsors must make sure to clean up after themselves otherwise they will be fined and charged by the city for performing this service. Most event sponsors use volunteers for this purpose. Hosting a marathon race is expensive, time consuming and involves a lot of planning.
However, if an organization is able to start organizing about a year in advance they will usually avoid a lot of problems and hassles associated with event.